ADOBE NOTE

MAKE IT. NOTEWORTHY.

iPad Pro App Design

An analog experience on a digital device.

Skills Used:

Strategy, Ideation & Concepting, UX & UI Design

Project Outline . App Design . Business Case . Strategy

Problem

Right now we are between two worlds, the digital and the analog. People have tried to create digital note-taking experiences that mimic the analog note-taking experience, but taking notes and concepting on a digital device is nothing like taking notes and concepting in a physical notebook.

Opportunity

Technology is becoming more analog. With the advent of tablets becoming more popular, more people are looking to replace analog notebooks with digital devices.

Why Adobe?

The video that inspired this idea.

Synopsis: A head creative at adobe once said in an interview, to paraphrase, that when most people use Adobe software, they are using Adobe to create the final version of their art/idea. Adobe for a long time has wanted to be in every step of the creative process.

Solution

Create an application for the iPad pro that is inspired by what makes analog stationery so great, allows the user to fully customize their experience and making sure to design for the benefits that come with technology.

Adobe Note

The thoughts you have are important.

From thinking the idea, to making the idea. Write the idea exactly the way you want to write it. With customizable pens, paper, sticky notes, notebooks, notebook covers, Adobe Note is a merge of everything thats good about stationery with all the capabilities of technology.

Main Features

CUSTOM TOUCH GESTURES: Create custom gesture commands that are natural to the way you work.
NOTEPAD FORMAT:
Choose notebook template that mimics the actual size of analog notebooks.
INFINITY PAPER:
An endless template.
CUSTOM PAPER:
Customizable paper size.
BRUSHES:
Customizable brushes allow user to choose their favorite kind of pen & adjust it to fit exactly to their preferences.
PAPER STYLE:
Choose any paper style that you like working with the most, or customize your own.
SHAPES:
Make shapes while using graphing/ and other graph like paper. Shapes will snap onto the graph to scale.
STICKY NOTES:
Add sticky notes to your notebooks. Sticky notes act separately from notebooks, & can be moved from notebook to notebook/shared into another document.

DESIGN

Unique Features

AdobeNote UX/UI - scroll for more.

Custom Touch Gestures

Create custom gesture commands that are natural to the way you work.

Notepad Format

Choose notebook template that is based off the actual size of analog notebooks.
Special Features:
Infinity Notes: An endless template for easy brainstorming sessions.
Customizable Paper: Customizable Notebook size.

Pens

Customizable pens allow users to choose their favorite kind of pen & adjust it to fit exactly to their preferences.

Paper

Choose any paper style that you like working with the most, or customize your own.

Shapes

Make shapes while using graphing/other graph like paper. Shapes will snap onto the graph to scale.

Sticky Notes

Add sticky notes to your notebooks. Sticky notes act separately from notebooks, & can be moved from notebook to notebook/shared into another document.

Style Guide

Adobe Note stays consistent with other adobe products by keeping to the existing style guide for Adobe mobile applications.

Style Guide

BUSINESS CASE

The Creative Cloud

How does Adobe Note fit in?

Adobe Note is a concepting software where the ideas begin and then can be shared within the Adobe Creative Suite, Google Drive, Slack, etc.

As creativity becomes more collaborative Adobe can be at the forefront of design collaboration with Adobe Note. Adobe Note makes collaborating on projects easy by keeping the process all in one software system.

Brand Partnership Opportunities

Stationery Partners

By partnering with stationery companies, Adobe can create a library of notebooks and pens that look like the real thing. This will allow the user to have their digital notebooks reflect the analog notebooks they enjoy using, and Adobe to gain an analog presence.

Companies that partner with Adobe can sell content like notebook cover designs, and custom pen settings through the application. This allows the stationery companies to gain a unique digital presence, and by using adobe's software capabilities they can have the best representations of themselves in tech.

STRATEGY

Persona 

The "Analog Technologist"

A person who enjoys working in both analog and digital mediums. They have a passion for technology, but like to start their creative process with the good ol' fashion pen and paper process.

The "Analog Technologist" switches easily between these two mediums.
View Persona Chart

User Journeys

Analog Documentation

Research

Handwriting notes, especially in cursive, showcased an increase in brain activity that was not present when typing notes. By writing information down by hand, we actually ingrain it better into our minds and are most likely to remember it.

* "Why Write? Penmanship for the 21st Century" | Jake Weidmann | TEDxMileHigh
* "What's Lost As Handwriting Fades" | Maria Konnikova | NY Times
* "Why Cursive is so Good For You!" | Seeker | Youtube

Experience Design @ Creative LLC.
(804) 922 - 6218